An extraordinary health experience unlike any you've ever tasted. It has all the vital nutrients and delicious flavors of fresh fruits to give you the power of raw energy. Total convenience - complete nutrition in a cup for your active healthy life. All about FRESHOLOGY Fruit Magic combines the art and science of sourcing only the best fruits and utilyzing state-of-the-art technology to give you excellent taste, superior nutrition and assurance of quality. That's unbeatable freshness!